If Anyone Needs a Good Unified Communications Strategy, it's 'The Bachelor'

juan pabloWhy do people tune into a show like "The Bachelor"? Is it to see a burgeoning romance conquer all obstacles and emerge, beautiful and adorned, as that wonderful thing - true love? Or is it just a place to see people get hurt? This year's bachelor J. Pablo Galavis was clearly banking on that latter spectator motivation, since over the course of the season he emerged as one of (if not THE) worst bachelors perhaps not just in the show's history, but in the history of bachelordom. Maybe instead of his rippling 6-pack, what this year's bachelor actually needed was a business phone system - since it's pretty clear he was phoning it in all season.

Bachelor as business model
"The Bachelor" does function like a business, and this year Galavis was its CEO. Like any high-powered executive, he has to make company decisions - namely, the strategic elimination of women who aren't quite up to snuff. But unlike the Warren Buffetts, Bill Gateses - heck, even the Donald Trumps - of the world, Galavis lacked anything even approaching a unified communications system with his female prospects. Instead of communicating in a direct, business-efficient manner, Galavis let the pecs and delts do the talking - with unfortunate results. Still, it wasn't always that way.

A nasty little slip up: His problems begin
There was a little sliver of time where Galavis was a Golden Boy. In a country obsessed with HBO's "Girls", there are few moves more advantageous than falling into the good graces of the show's creator Lena Dunham, and that's exactly what he did. Before appearing on "Good Morning America", Dunham stole a kiss from Galavis. She later told host George Stephanopoulos​, "I don't really know how to process what's just happened to me."

With Dunham smitten, it should have been smooth sailing for Galavis. But getting chummy with Lena was his first and last good move. From there it was all downhill for J.P., who shortly after that told a reporter that he found homosexuality "confusing" and called his gay friends "pervert in a sense," according to The Huffington Post. He then went on to blame that supposed gaff on a language barrier (he's the show's first Latino bachelor).

Descent past the point of no return
Part of being an executive is communicating with consistency. If you have a rule or expectation, you should never contradict yourself - and you certainly shouldn't break your own rule. But apparently Galavis never read the CEO playbook, since among all the people he had difficulty communicating with, his greatest opponent turned out to be his own moral code, with which he was constantly at odds. You see, at the beginning of the show, Galavis presented himself as the ultimate dad - a man who kept relations with his daughter as tight as his abdominal muscles. And because of this, he apparently took issue with some of the single mothers on the show who'd signed up to woo him.

"I don't want [your son] to be pissed at you," Galavis told a contestant who was interested in him. "Horrible, I don't want that."

And yet he proceeded to merrily cavort with multiple women on the show, which won't win him point for Father of the Year. The Washington Post Style Blog called this season of "The Bachelor" "cringeworthy, terrible" - and among those who seemingly agree is Galavis himself, who apparently told host Chris Harrison he was "so done" with the show, according to Eonline.

The lesson here is good business communication is never a bad thing. Learn more about that by visiting Fonality.

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