Kristen Cruz is Director of Online Marketing at Fonality. With over a decade of experience in digital marketing, advertising and strategy in various industries, Kristen's career has been centered around brand evolution, development and implementation of annual marketing plans and delivering the best online experience possible. Kristen has been invited to speak on numerous topics in web marketing throughout her career and is an active member in the American Marketing Association, Social Media Club of Dallas and Texas Young Professionals. Kristen is married with three children, lives in the Dallas area and spends her off time cooking, starting (but never finishing) DIY projects and being Mom to three very amazing kiddos.